New York

Social-first marketing
for real estate
& local luxuries

WellHouse Creative is a full-service marketing agency. We build the strategy, make the content, and run the channels for realtors, developers, services and brokerages who want to be felt, not just seen.

Sunlit indoor pool lounge with wicker seating and tall windows

The Studio

Lauren Wellinger, founder of WellHouse Creative

We treat a brand the way a good architect treats a room — proportion, light and of course, your custom taste

Luxury and real estate sell the same thing: how something makes you feel. That is a craft problem before it is a marketing problem, so our work starts with the image, the sentence, and the pace of the scroll.

Services

01

Social Media Management

Daily channel ownership — strategy, calendars, publishing, and community care across Facebook, Instagram, TikTok, and YouTube

02

Website Development

Custom websites built specifically to fit your clients' needs. Options to integrate MLS feeds, e-commerce, and more.

03

Content Production

On-location photo and short-form video shoots in New York, art-directed to look like your brand and nothing else.

04

Brand & Creative Direction

Branding, visual language, and tone of voice built for realtors, luxuries and property portfolios.

05

Paid Social & Launch Campaigns

Meta and Google campaigns tied to bookings, memberships and listing inquiries — not vanity metrics.

06

Email & Retention

Newsletters and lifecycle flows that keep clients returning long after the first follow.

Woman in sunglasses holding a sparkling glass against bright sunlight

Sector 01

Luxury Services

The finer things in life, just a thumb tap away. We build credible brands that hold memberships and create client retention.

Sunlit modern living room in a luxury New York home

Sector 02

Real Estate

Brokerages, agents and developers. Listing campaigns and personal brands that move a property before the open house.

Process

01

Listen

A deep audit of the brand, the market, and the audience already in the room.

02

Direct

A visual and editorial system: references, palette, cadence, and voice.

03

Produce

Optional shoot days in New York or on location feeding a full content library.

04

Compound

Publish, read the data, refine — every month builds on the last.

Contact

Let's build something
worth following.

We take on a limited number of retainers each quarter. Tell us about your brand, your timeline, and where you want to be a year from now.

Studio

Huntington, NY